"Twitter tends to be a one-way conversation where influencers are speaking to their followers, while..."

““Twitter tends to be a one-way conversation where influencers are speaking to their followers, while Facebook is where actual friends are connecting.””



- Twitter and social commerce: Facebook generates 10X shares, 20X traffic, 30X customers | VentureBeat

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"Very nice shout out from @rshevlin about our FinServ blog @Perficient - What makes a good blog?..."

“Very nice shout out from @rshevlin about our FinServ blog @Perficient -

What makes a good blog? “They contain original content…posts like the impact of payments on health care on Perficient’s blog are examples of the original — i.e, not rehashed summaries of studies or articles found elsewhere — content found on these blogs””



- Three FinTech Vendor Blogs Worth Reading | Snarketing 2.0 by Ron Shevlin

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"Facebook is apparently desperate to keep teenagers and bring back those who have left in droves...."

“Facebook is apparently desperate to keep teenagers and bring back those who have left in droves. Earlier this week, it made a major change to its privacy policy for its 13-17 year-old users”



- Facebook Is Losing Teens, And New Privacy Settings Won’t Bring Them Back - Forbes

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"Perficient features employee blog posts on its home page and lets employees tell the story..."

“Perficient features employee blog posts on its home page and lets employees tell the story themselves. The diversity of the storytellers must attract not only young but “seasoned” professionals thinking about a job change.”



- Is Your Web Site Wrecking Recruitment? — Redmond Channel Partner

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Inside Allstate's Strategy to Start Mayhem on Twitter | via @adage

Inside Allstate's Strategy to Start Mayhem on Twitter | via @adage

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"The data-driven business of online marketing has become an explosive growth industry. Just how big?..."

“The data-driven business of online marketing has become an explosive growth industry. Just how big? About $62 billion in the U.S. in 2012.”



- Study: Digital Marketing Industry Worth $62 Billion - Digits - WSJ

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"Stop reading this blog and look up. What do you see? I bet the majority of you, especially if you..."

“Stop reading this blog and look up. What do you see? I bet the majority of you, especially if you are in a public place, will see most people with their heads down looking at their cell phones (be honest, are you reading this blog on your phone?). And why not, it has truly become a one stop shop – you can do pretty much everything with a few taps on your cell phone…including managing your health.”



- Meaningful Use for Mobile Health | Perficient Healthcare IT Solutions Blog

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"Facebook is like your home. It is where your friends are and where you share a lot of your personal..."

“Facebook is like your home. It is where your friends are and where you share a lot of your personal day-to-day happenings.

Twitter is like a pub. There’s lots of noise there, but you can still do business, and share the interesting things that are happening to you and around you.

LinkedIn is like a business meeting. It is pretty much all business and a great place to meet other business people.”



- Create Exclusive Content For Your Social Media Networks To Attract Visits #socialmedia

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